Privacy Policy

This Privacy Policy explains how Enchanted Rituals Ltd collects, uses and protects your personal information when you visit our website, place an order, create an account, join our mailing list, fill in a questionnaire, book a consultation, or otherwise interact with us.

We have written this in plain language because privacy matters, and we want you to understand what happens with your information.

1. Who We Are

This website is operated by Enchanted Rituals Ltd.

Website: enchanted-rituals.com
Company name: Enchanted Rituals Ltd
Company number: 13254173
Registered address: 20-22 Wenlock Road, London, N1 7GU, United Kingdom
Contact email: support@enchanted-rituals.com

For the purposes of data protection law, Enchanted Rituals Ltd is the data controller for the personal information we collect and use.

2. What Information We Collect

Depending on how you interact with us, we may collect the following information.

Order and account information

When you place an order or create an account, we may collect:

• Your name

• Email address

• Phone number

• Billing address

• Delivery address

• Order details

• Account login details

• Payment status

• Customer service messages

• Delivery and returns information

• Your purchase history

Payment information

Payments are processed securely through our payment providers. These may include Shopify Payments, Stripe, PayPal, Klarna, Apple Pay and Google Pay.

We do not directly store your full card details. Payment information is handled by the relevant payment provider in accordance with their own privacy and security practices.

Questionnaire, consultation and personal-needs information

Because of the nature of our products and services, you may choose to share additional information with us through questionnaires, forms, email, customer support messages, or consultations booked through Calendly.

This may include information about your preferences, intentions, personal needs, product interests, current routines, sensitivities, or other details you choose to give us so we can guide you more appropriately.

Please only share information that you are comfortable providing. If you give us health-related or similarly sensitive information, we will treat it with particular care and only use it for the purpose for which it was provided.

Marketing information

If you sign up to our mailing list or marketing communications, we may collect:

• Your name

• Email address

• Phone number, if you opt in to SMS

• Marketing preferences

• Email engagement information, such as whether an email was opened or clicked

• Purchase behaviour that helps us send more relevant communications

We currently use Brevo for email marketing and may use SMS marketing where customers have opted in.

Website and technical information

When you visit our website, we may collect technical and usage information such as:

• IP address

• Browser type

• Device type

• Pages visited

• Time spent on the website

• Referring website or link

• Approximate location based on technical data

• Cookie and tracking preferences

• Interactions with adverts, emails or website content

We may collect this through Shopify, Google Analytics, Meta/Facebook Pixel, advertising pixels, cookies and similar technologies.

3. How We Use Your Information

We use your personal information to:

• Process and deliver your orders

• Take payments and prevent fraud

• Create and manage customer accounts

• Provide customer support

• Respond to questions, messages and requests

• Handle returns, refunds and delivery issues

• Personalise your experience where appropriate

• Provide product guidance where you have asked for it

• Manage questionnaires, consultations and follow-up support

• Send order confirmations, delivery updates and service messages

• Send marketing emails or SMS messages where you have opted in

• Improve our website, products, services and customer experience

• Understand how people use our website

• Measure advertising performance

• Comply with legal, tax, accounting and regulatory obligations

• Protect our business, website, customers and legal rights

4. Our Legal Bases for Using Your Information

We only use your personal information where we have a lawful reason to do so.

These may include:

Contract

We use your information to fulfil our contract with you, for example when we process your order, take payment, arrange delivery, handle returns, or provide customer support.

Consent

We rely on your consent for certain activities, such as sending marketing emails or SMS messages, using non-essential cookies or tracking technologies where required, and processing sensitive information where explicit consent is appropriate.

You can withdraw your consent at any time.

Legitimate interests

We may use your information where it is reasonably necessary for our business, provided your rights and interests do not override this. This may include improving our website, responding to customer enquiries, preventing fraud, understanding customer behaviour, and running our business effectively.

Legal obligation

We may need to use or keep some information to comply with legal duties, including tax, accounting, consumer protection and company law obligations.

5. Marketing Communications

If you sign up to receive emails or SMS messages from us, we may send you updates about our products, offers, launches, rituals, educational content and other news from Enchanted Rituals.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in the email.

You can opt out of SMS marketing by following the instructions in the message or contacting us at support@enchanted-rituals.com.

We will still send essential service messages, such as order confirmations, delivery updates, account messages and responses to your enquiries.

6. Questionnaires, Consultations and Sensitive Information

Some customers may choose to share personal information through questionnaires, customer support, email, or consultations booked through Calendly.

This information helps us understand what you are looking for and support you more thoughtfully.

Where you choose to share information that may be sensitive, such as health-related information, personal circumstances, emotional wellbeing, spiritual intentions, product sensitivities or specific needs, we will only use it for the purpose for which you provided it.

We do not ask you to provide more information than necessary. Please do not send us highly sensitive information unless it is genuinely relevant to your enquiry or consultation.

7. Cookies, Pixels and Similar Technologies

Our website uses cookies and similar technologies to make the site work, improve your experience, understand website traffic, and support advertising and marketing.

These technologies may include:

• Essential cookies needed for the website and checkout to function

• Analytics cookies, such as Google Analytics

• Advertising and retargeting pixels, such as Meta/Facebook Pixel

• Tags, scripts and similar tracking technologies

• Shopify cookies and related technologies

Some cookies are essential and cannot be switched off because the website needs them to work properly.

For non-essential cookies, such as analytics and advertising cookies, we will ask for your consent where required. You can manage or withdraw cookie consent through our cookie banner or your browser settings.

Please note that blocking some cookies may affect how the website works.

8. Who We Share Your Information With

We only share your information where necessary to run our website, process orders, provide services, communicate with you, or comply with the law.

This may include:

• Shopify, which hosts and powers our online store

• Payment providers such as Shopify Payments, Stripe, PayPal, Klarna, Apple Pay and Google Pay

• Delivery companies, couriers and fulfilment providers

• Brevo, for email marketing

• SMS marketing providers, where SMS is used

• Calendly, where consultations are booked

• Google Analytics and Google advertising tools

• Meta/Facebook advertising tools

• Website, analytics, cookie and technical service providers

• Professional advisers, such as accountants, lawyers or consultants

• Regulators, law enforcement or public authorities where legally required

We do not sell your personal information.

9. International Customers and International Data Transfers

We sell internationally, and some of the service providers we use may process personal information outside the United Kingdom.

Where your information is transferred internationally, we take reasonable steps to ensure it is protected in line with applicable data protection laws. This may include using recognised safeguards such as appropriate contractual protections or working with providers that have suitable data protection measures in place.

10. How Long We Keep Your Information

We keep your personal information only for as long as necessary.

How long we keep it depends on the type of information and why we collected it. For example, we may keep:

• Order and transaction records for legal, tax and accounting purposes

• Customer account information while your account remains active

• Customer service messages while needed to resolve enquiries or protect our legal position

• Marketing information until you unsubscribe or withdraw consent

• Questionnaire or consultation information for as long as needed to support you, manage our relationship with you, or meet legal and business requirements

When we no longer need your information, we will delete it, anonymise it, or securely archive it where appropriate.

11. How We Protect Your Information

We take reasonable steps to protect your personal information from loss, misuse, unauthorised access, disclosure, alteration or destruction.

This includes using trusted platforms and service providers, limiting access to personal information, and using appropriate technical and organisational security measures.

No website or online system can be guaranteed to be completely secure, but we take privacy and security seriously.

12. Your Rights

Depending on where you live and the laws that apply, you may have the right to:

• Ask for a copy of the personal information we hold about you

• Ask us to correct inaccurate or incomplete information

• Ask us to delete your information

• Ask us to restrict how we use your information

• Object to certain uses of your information

• Ask for your information to be transferred to another provider

• Withdraw consent where we rely on consent

• Complain to a data protection authority

To exercise your rights, contact us at support@enchanted-rituals.com.

We may need to confirm your identity before responding to your request.

13. Complaints

If you are unhappy with how we use your personal information, please contact us first so we can try to resolve the issue.

You also have the right to complain to the UK Information Commissioner’s Office, which is the UK data protection regulator.

ICO website: ico.org.uk

14. Third-Party Links

Our website may contain links to other websites, platforms or services.

We are not responsible for the privacy practices of third-party websites. Please read their privacy policies before providing them with your personal information.

15. Children

Our website and products are not intended for children.

We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us at support@enchanted-rituals.com so we can review and delete it where appropriate.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

The latest version will always be published on this page. If we make significant changes, we may take additional steps to let customers know.

17. Contact Us

For privacy questions, data requests, or concerns about how your information is used, contact:

Enchanted Rituals Ltd
20-22 Wenlock Road
London
N1 7GU
United Kingdom

Email: support@enchanted-rituals.com